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Knowledge management in financial education in Peruvian government programs focused on women: Progress and challenges
(LLC CPC Business Perspectives, 2023-04-20)
Acceso abierto
In Latin America, the age group made up of women is at a disadvantage compared to
men in terms of their economic empowerment, which is reflected in the lack of access
to paid employment, their average wages are lower ...
Inbound marketing strategy on social media and the generation of experiences in fast food consumers
(LLC CPC Business Perspectives, 2023-05-23)
Acceso abierto
Digital media has allowed restaurants to maintain their sales, positioning, and better
relationships with consumers in adverse situations such as the COVID-19 pandemic.
This study seeks to determine the relationship ...
New tourist needs and perceptions on sustainability during the pandemic: An analysis of Paracas National Reserve, Peru
(LLC CPC Business Perspectives, 2023-01-18)
Acceso abierto
Tourism has shown relevance worldwide due to its economic and social significance.
However, the pandemic has given rise to new perspectives on sustainable development.
Thus, it is vital to identify new tourist needs and ...