Facultad de Negocios: Envíos recientes
Mostrando ítems 21-23 de 23
-
Tourist awareness of the residents in the Rimac district, Perú [Conciencia turística de los pobladores en el distrito del Rímac - Perú]
(Centro de Investigaciones y Estudios Turísticos, 2020-01-01)Acceso abiertoABSTRACT Tourist Awareness of the Residents in the Rimac District, Perú. Tourist Awareness of the Residents in the Rímac District, Perú. The main objective of the present investigation was to determine the level of ... -
Emotional perception and historical heritage: a segmentation of foreign tourists who visit the city of Lima
(Emerald Group Publishing Ltd., 2019-11-29)Acceso abiertoABSTRACT Purpose The purpose of this paper is to conduct an analysis of the relationships existing among three basic constructs in the visitor’s decision-making process (motivation and satisfaction) in a tourist destination ... -
Brand personality as a consistency factor in the pillars of CSR management in the new normal
(Multidisciplinary Digital Publishing Institute, 2021-05-15)Acceso abiertoABSTRACT During such a complex crisis as the one experienced by humanity since the first quarter of 2020, it is necessary to develop tools that contribute to creating the corporate image for organizations that are currently ...